Government Information and Advertising Campaigns


Government Information and Advertising Campaigns

In July 2008, the Government introduced new Guidelines on Information and Advertising Campaigns by Australian Government Departments and Agencies. Under these Guidelines, government information and advertising campaigns with anticipated expenditure in excess of $250,000 must be reviewed by the Auditor-General, who has agreed to report on the proposed campaign's compliance with these Guidelines. A Minister responsible for a campaign with expenditure of $250,000 or less may ask the Auditor-General to review the campaigns compliance with these guidelines where the campaign is of a sensitive nature or the Minister considers that such review is appropriate.

The Auditor-General's review reports are made publicly available through the ANAO website.

Background information on the review process, along with more detailed advice to assist departments and agencies, is available below.

Government Advertising Search
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