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First Home Saver Accounts are a new initiative to assist eligible Australians to save for their first home through a combination of government contributions and low taxes, in superannuation style savings accounts with account providers. The campaign will set the context for the new initiative and raise awareness. The campaign elements are to articulate the eligibility criteria, individual obligations, entitlements and accessibility rules, as well as explain the respective roles and responsibilities of account providers and government administrators and regulators.
The campaign is a community awareness campaign designed to raise awareness of Australia's quarantine laws and of the particular risks of bringing foreign items into Australia.
The objective of the audit was to assess the effectiveness of the Project Wickenby taskforce in making Australia unattractive for international tax fraud and evasion by detecting, deterring and dealing with the abusive use of secrecy havens by Australian taxpayers.
The overall aim of the National Drugs Campaign is to contribute to a reduction in the uptake of illicit drugs among young Australians, by raising awareness of the harms associated with drug use and encouraging and supporting decisions not to use. It is also intended to encourage young people using methamphetamines to reconsider their use and direct them to relevant support, counselling and treatment services.
The aim of the May to July 2010 burst of campaign advertising for the National Security Campaign is to build upon previous phases of the campaign through continuing to remind Australians to remain vigilant and to report possible signs of terrorism related activity to the National Security Hotline on 1800 1234 00.
The campaign for the National STI Prevention Program is designed to inform young Australians aged 15-29 years about the transmission, symptoms, treatment and prevention of STIs, and encourage safe sexual behaviour to contribute to a reduction in the prevalence of sexually transmissible infections among this age group.
The overall aim of the National Drugs Campaign is to contribute to a reduction in the uptake of illicit drugs among young Australians, by raising awareness of the harms associated with drug use and encouraging and supporting decisions not to use. It is also intended to encourage young people using methamphetamines to reconsider their use and direct them to relevant support, counselling and treatment services.
The Digital Switchover campaign aims to provide all Australians with a smooth transition from analogue to digital television. The first region to switch over to digital television will be Mildura/Sunraysia on 30 June 2010 and the second region will be Regional South Australia & Broken Hill on 15 December 2010. Tailored local communications will be launched in Regional South Australia and Broken Hill from 28 March 2010, and they will include the date of digital switchover for that region.
The overall aim of the campaign activity is to contribute to a reduction in the uptake and prevalence of smoking among young Australians.
The Digital Switchover campaign aims to provide all Australians with a smooth transition from analogue to digital television. Phase Two is a two-pronged approach of multi-regional communications targeting the broader Australian population, combined with further targeted communications in each switchover area prior to the analogue signals being switched off. The first region to switch over is the Mildura/Sunraysia region on the 30 June 2010.Tailored local communications including NESB materials will be targeted to this region from January 2010 untiltwo weeks past the switchover date.